AI reputation report · Marketing & Sales SaaS

What AI Actually Says About Frase?

We asked ChatGPT, Gemini, Claude, and Perplexity about Frase. Here are their unfiltered opinions and who they recommend.

59
AI reputation score
88%
Visibility
50%
Favorability
46%
Recommend rate
11 positive2 neutral4 negative4 prefers competitor3 invisible· verdict At risk
Frase homepage — the site AI engines are judging
frase.io · what buyers see after AI does
Score breakdown

Inside Frase's AI Reputation Score

Two views of the same scan — by the questions buyers ask, and by the engine answering them.

Score by buyer question

Where the 59/100 comes from — reds are where AI hurts Frase most.

Complaints24
Alternatives26
Trust & safety56
Best-in-category57
Head-to-head90
Is it worth it98

Score by engine

The four engines rarely agree — the gap is the story.

Perplexity58
ChatGPT58
Claude59
Gemini59
24 real buyer questions · 4 engines · scanned 2026-08-05 · how this score is computed

Kairosy asks ChatGPT, Gemini, Claude, and Perplexity the questions real buyers ask about Frase — is it worth it, common complaints, head-to-head comparisons, best-in-category shortlists, trust checks. Every answer is classified (positive / neutral / negative / prefers-competitor / doesn't-know) and scored; the 0–100 score is the weighted average. Quotes on this page are unedited engine output from the 2026-08-05 scan.

24 real answers · 4 engines

Let's Spill the Tea: What Each AI Says About Frase

Three of these answers are lists Frase is not at the top of, and one is a billing complaint. One of the lists is not even in English.

Executive takeaway

The sharpest line in this scan lands on the feature Frase is named for: Claude says the built-in AI writer produces generic, incoherent text needing heavy editorial review before anything can be published. At risk, 59/100, and there is no friendly engine to point at — Perplexity and ChatGPT both come out at 58, Claude and Gemini at 59.

ClaudePrefers competitor
Clearscope — Premium content grading with keyword recommendations, trusted by enterprise…

Claude gives Clearscope the premium grading position and the enterprise trust, placing Frase beneath it on credibility rather than on features.

See what Claude tells your buyers

GeminiNegative
The most common complaints about Frase.io focus on rigid billing…

Gemini's complaints answer centres on rigid billing — the terms, not the tool.

Track Gemini's answers about your brand

PerplexityPrefers competitor
Las mejores alternativas a Frase.io suelen ser Semrush, Scalenut, Clearscope, Surfer, y Writesonic.

Perplexity answers in Spanish, naming Semrush, Scalenut, Clearscope, Surfer and Writesonic as the best alternatives to Frase.io. The language changed; the verdict did not.

Follow Perplexity's citations for your brand

ChatGPTPrefers competitor
Top alternatives to Frase.io are usually picks like Surfer SEO, Clearscope, Writesonic, Jasper, and Anyword.

ChatGPT's alternatives run Surfer SEO, Clearscope, Writesonic, Jasper and Anyword — five names, and Frase is the one being replaced in each.

Monitor your own brand in ChatGPT

Category benchmark

How Frase Compares to Peers in AI Search

Same scan, same questions — Frase in the competitive context AI itself brought up. Peer names link to their own live reports.

BrandAI scorePositionShare of voiceVerdict
Surfer SEO664%At risk
Clearscope6411%At risk
frase.io5934%At risk
toolchase.comnot scanned yet4%scan it →
Slatenot scanned yet4%scan it →
Evidence & impact

How These Citations Impact Frase

Two questions decide Frase's AI reputation here: whether the writing output is usable, and who else does this job.

Complaints· Claude
Buyer asks

What are the most common complaints or downsides of frase.io?

Claude answers

The built-in AI writer generates generic, incoherent text that requires heavy editorial review and isn't suitable for publishing without significant rewriting.

Claude's verdict — generic, incoherent, needing significant rewriting — lands on the core feature. A content team reads that and prices in a human rewrite, which erases the reason to buy an AI writer at all.

Alternatives· Claude
Buyer asks

What are the best alternatives to frase.io? Name the top picks.

Claude answers

Clearscope — Premium content grading with keyword recommendations, trusted by enterprise…

The replacement Claude names is Clearscope, framed as premium and enterprise-trusted. Frase's advantage has always been capability per dollar, and that argument appears nowhere in the answer.

Best-in-category· Claude
Buyer asks

What is the best AI content brief generator? List the top options.

Claude answers

Slate — Best for B2B SaaS and content-led teams needing AI search…

Asked for the best AI content brief generators, Claude picks Slate for B2B SaaS and content-led teams. Being left off the category shortlist costs more than losing any single comparison, because the buyer never reaches the comparison.

Complaints· Gemini
Buyer asks

What are the most common complaints or downsides of frase.io?

Gemini answers

The most common complaints about Frase.io focus on rigid billing…

Gemini repeats the billing rigidity charge. Terms complaints are cheap for a competitor to exploit and expensive to rebut, because they concern contracts rather than capability.

Wondering what these four engines answer about your brand? Same questions, your name in them.Free scan
Action plan

How to Improve Frase's AI Reputation

Three fixes: the output-quality charge, the replacement list, and the answers where Frase never surfaces.

Take the Clearscope replacement slot back

Clearscope and Slate take the replacement list and the category shortlist from three engines. A frase.io versus Clearscope page pitched at those exact queries, with specs and prices a model can excerpt, gives them Frase's side to lift.

  1. 1Publish a head-to-head "frase.io vs Clearscope" page that takes on these exact questions.
  2. 2Earn mentions in the best-in-category roundups AI already leans on (right now it's pulling from review sites).
  3. 3Add structured, quotable feature & pricing data so models can lift your side, not just Clearscope's.

Counter the weak-writing charge with evidence

'Weak AI writing' is reviewer language, and it is the charge aimed squarely at the product's central promise. Answering it there with evidence, then building newer mentions, moves the complaints answer.

  1. 1Go to the root source (review sites) and correct or publicly respond to it.
  2. 2Put out authoritative content that directly counters "weak ai writing" with evidence.
  3. 3Earn fresh positive third-party mentions so models re-weight toward the corrected story.

Reach the three answers that omit Frase

Frase goes unrecognised in three of the 24 answers, including trust and the category question. Quotable copy naming the tool, the job it does and the team that buys it, plus a listing in the tool roundups these engines quote, is what changes that.

  1. 1Add clear, structured content (what you are, who it's for, key features) that AI can parse and quote.
  2. 2Earn mentions on the sources AI trusts in your space.
  3. 3Get listed in the category roundups and directories these models pull from.

Data from a live Kairosy scan on 2026-08-05. Quotes are real engine outputs and may change as models update.

Fixes decay as models refresh — set up AI brand monitoring to catch the next shift in Frase's answers.

Get Your AI Reputation Score

Frase owners or competitors? Scan and trace your AI reputation with Kairosy.

Track your brand across ChatGPT, Perplexity, Gemini, and Claude — and get an AI Presence Score that shows whether AI engines recommend you, misunderstand you, or ignore you.

✓ Free✓ No credit card✓ ~25 seconds✓ 4 engines · sources · fix plan
A real Kairosy fix plan, generated from a live scan
a real fix plan, generated from a live scan

Frase AI Reputation: FAQ

What is Frase's AI reputation score?

Frase scores 59/100 — verdict: At risk — in Kairosy's scan of 24 real buyer questions asked across ChatGPT, Gemini, Claude, and Perplexity on 2026-08-05.

Does AI recommend Frase to buyers?

Partly. AI mentions Frase in 88% of relevant answers, but only 46% actively recommend it — the rest stay neutral or go blank.

Which AI engine rates Frase lowest?

Perplexity, at 58/100 across 6 answers — versus Gemini's 59/100. Engine gaps like this usually mean the brand's story lives in sources one model reads and another doesn't.

Can Frase change what AI says about it?

Yes. AI answers echo sources — review sites, comparison pages, forums — and those can be fixed. The fix plan above lists the moves for Frase; a free Kairosy scan generates the same for any brand.